This week, the art world gave birth to a new platform called Sedition, which aims to create a marketplace for limited-edition digital artworks.
It has signed up some impressive names, including Damien Hirst, Tracey Emin and Shepard Fairey. These artists will produce pieces in editions of between 2,000 and 10,000, which are numbered, signed and sold for between $8 and $800, with Sedition taking a cut of the revenue.
The platform aims to encourage people who might not be able to afford these artists’ original pieces to become collectors of digital editions which they can access via their mobiles, tablets, PCs and connected TVs. With each purchase comes a certificate of authenticity, which — crucially — entitles the owner to resell the works at a later date if they so wish.
Once you have bought an artwork, it gets delivered to your personal online “vault,” which you can access via an app or web browser. There are currently two sorts of artworks — static prints and videos. The former can be accessed from different devices as a JPEG and the latter must be streamed directly from the site or via the iOS app (the Android and Windows Phone apps are in development).